
“Keep your eye on the ball.” It’s such a simple concept, but the words are repeated from the little leagues all the way up to major league baseball. Why? Because focus is crucial, not just with sports, but with any industry in which excellence is sought. So, why trust a skincare company that’s got its eye on five other balls, from fragrances all the way to fashion? Dr. Zein Obagi’s focus is your skin. Always has been, always will be.
You won’t ever find yourself browsing the cosmetic counters and coming across a hot new mascara with the ZO Skin Health logo on it. Nor will you stumble across our new shampoo and conditioner at your corner salon. We respect the two fields, but prefer to play the game for which we’re known. The game Dr. Obagi transformed.
If a skincare company has real integrity we’d think they would want to do the same. That’s why we’re left scratching our heads when we see supposed reputable skincare brands manufacturing makeup brushes, eau de parfums and nail polish.
What’s even more insulting are those who trespass into our territory from a department that doesn’t share a single common denominator with skincare. We can’t count how many fashion designers have woken up one morning and decided to stamp their name on a collection of skincare products. The most comical to date, however, would have to be the luxury jewelry brand that recently put out everything from eye cream to cleansers. We’re still trying to figure out the four C’s of skincare.
If you’d rather not deal with brands that are distracted by potential profits in other industries than you’ve come to the right place. We always have our eye on the ball: your skin.
Recent Comments